Group Tour magazine
Cover the market in one advertising buy.
Group Tour magazine is mailed to all subscribers in the United States and Canada. Readership includes ABA, NTA and OMCA tour operators.
Digital editions reach an additional audience of 2,300+ international inbound planners and 8,200+ domestic planners.
Three Regional Editions
Group Tour Northeastern
Publishes: February, May, August and November
Editorial coverage: Great Lakes, New England and Mid-Atlantic United States; Eastern Canada; and International features
Group Tour Southeastern
Publishes: March, June, September and December
Editorial coverage: Southeastern United States and International features
Group Tour Western
Publishes: January, April, July and October
Editorial coverage: Western United States, Western Canada and International features
Speciality solutions: Make your message stand out with business reply inserts, tip-ins, belly bands and gate folds.
Student Group Tour
In 2015, Student’s circulation doubled to more than 30,000, in addition to an expanding digital audience. For tour operators alone, Student Group Tour boasts three times the reach of any competing publication.
Think beyond the yellow school bus
Annually, motorcoaches provide an estimated 89.4 million student tourism passenger trips in the United States and an additional 10.1 million student trips in Canada. This includes charter, sightseeing and packaged tours and excludes commuter and scheduled service passenger trips.
– ABA Motorcoach Census
Publishes: April, August and December (new sched
Target Audience: Travel planners and educators responsible for student travel in the United States, Canada and international destinations.
Readership includes SYTA tour operators, qualified planners and educators who organize student travel. All subscribers must verify that they are actively planning student travel.